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About Barons Farnborough

We maintain the highest possible standards at all times, whether you are new or existing customer.

Meet the team

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Mark Althorp

Head of Business

Dan Leeds

General Sales Manager

Mark Lewis

Retail Sales Manager

Tiffany King

Business Manager

Neil Fradgley

Business Manager

Richard Thorne

Senior Used Car Sales Executive

Freddie Staines

New Car Sales Executive & Motability Specialist

Barry Hayward

Used Car Sales Executive

Kerry Welch

New Car Sales Executive

James Lewis

Used Car Sales Executive

Tom Dodd

Used Car Sales Executive

Nikki Hall

Loyalty Specialist

Chris Loveland

Product Genius

Jon, Lee, Charlotte, James, Samanatha, Natasha and Martin

Corporate Team

Clare, Louisa, Charlotte, Chloe, Izy, Charlee & Carl

Marketing & Graphic Designing Team

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Friendly staff. Efficient service department.

Service

Very helpful, works finished to a high standard

Service

Professional service from 2 people in particular and good courtesy car to drive.Mike & Emma at Barons Ash Vale

Service

They really helped in An urgent situation, nothing was too much trouble

Service

Quick and profesional approach, with exellent result.

Service

Would have given 5 stars if they had had a shuttle service like other BMW branches

Service

Once contacted there was a lack of communication and I had to do the chasing to see where in the process my car was as it went in for a breakdown fix. Also I was not phoned to explain the potential cost of repair.

Service

Like I say all built on your customer service

Service

Only 4 stars this time, service rep was 5, very atentive and keeping me un to date through the day. But during the winter check you inflated all of my tyres to 10 PSI over what they should be. Lets just say it was an interesting drive home!

Service

Everything done and they picked up on an issue that I was not aware of

Service

Although I booked the car for a service, among other things, I was informed it was not yet due

Service

Good service provided, Service team on the day were great.

Service

High service costs

Service

I had initial hic-ups arranging service on the dates agreed on email. However once the appointment was sorted, everything else was smooth.

Service

Major service done. Car faltered. Brought back the next day but the car was not looked at for 3 days. Not impressed with the standard of work. I still seek to speak to the service manager for some kind of remuneration

Service

Not enough oil in the engine after a oil service. Plus a small chip in my windscreen that wasn't there before.

Service

Very courteous staff, did my repair under warranty in a day as they said they would. Gave my vehicle a tyre and brake check (I didn't ask for it), filled my windscreen wash fluid (I didn't ask them to) so very pleased and they are worthy of BMW brand

Service

The necessary work was done, I was kept well informed and all staff were very courteous.

Service

Friendly staff. However, the time it took was quite a bit longer than quoted.

Service

It's difficult to get a slot within the week, but managed to get one that suited us in the end

Service

Because Emma my service advisor was outstanding

Service

Not great1) Nearly £700 for what looks like a very routine service not good value2) Car late on collection by about an hour3) Car not valeted to a good standard4) Car no chargedOn the plus side, my Contact Graham, was great -

Service

Very prompt

Service

Although there was no sign of a leak from the EGR cooler, I would feel safer if it were replaced. I hope it will be checked as a matter of course at every service going forward.

Service

During some warranty work, the car suffered some minor accidental damage in the workshop. This was dealt with efficiently and sympathetically by the bodyshop at Hindhead free of charge. The original fault was corrected successfully.

Service

Clarification and explanation of issues were given and resolved quickly

Service

Problem solved in a satisfactory manor

Service

See above

Service

Again I thought the cost of a service was too much

Service

Great no nonsense service with knowledgeable staff, always returned a clean car with good explanations of work carried out

Service

Couldn't fault it

Service

My wife and I both run BMW 's.......a 530d and a 320i. We have always been pleased with the high quality of servicing and the knowledge that genuine BMW parts are being used. The cars are always valeted and delivered back in perfect condition.

Service

Seems hit and miss on quality of service. My last experience was not good, I feel the work undertaken was rushed/fitted in at the end of the day. The paperwork I was given after, was innacurate, and the car was handed back dirty.

Service

Tim and the other Service Staff were magnificent.

Service

A basic first 14,00 miles service took over 2 hours while I waited on site (Barons Showroom Farnborough Hampshire). Apologies given but disadvantaged due to waiting on site when expecting an hours wait maximum!. I would have collected later if known!

Service

see above. Do not get the impression that want to be helpful and go out of their way or schedule to support the customer.

Service

Let me look over numerous different models and were very happy to help considering my age as other dealerships had shrugged me off

Service

Always maintaining that high standard expected from owning a BMW

Service

I became anxious when the time went past mid-afternoon and I had not heard anything about when to expect the car back. This was probably my problem and I should have agreed some sort of contact protocol when I left the car.

Service

Consistently good

Service

Car issues still not resolved, felt like focus was more structured on how long they could afford me a courtesy car rather than address issues I had. Also when I dropped off car was told that Only issues first report would be looked at nothing more

Service

Because everything was dealt with in a professional manner.

Service

I was given excellent customer service and am confident to use Barons again as my BMW servicing centre

Service

Handles with exoeriance

Service

I did think the car was in for a bigger service and not just the brake system But all was well explained and as we have 5 year service cover all should be well

Service

I arrived as instructed the day before 10 minutes early, the facility (Barons Ash Vale Farnborough) was clean and tidy, it had daily newspapers, and as much tea, coffee or cold drinks as you want. The guy handling our car was polite and friendly.

Service

The service was well-organised with a pick-up & collect facility which was appreciated and made my life easier. All the additional requests were successfull6 completed, and the car was returned clean inside & out.

Service

It took three days to arrange a service. Kept getting put through to a call centre who had no local knowledge and didn’t know the difference between Farnborough and Ash Vale service locations.

Service

Completely, it is what I expect from the Barons guys, and if there are any issues, they do all they can to rectify as quick as possible.

Service

Service-minded and accommodating

Service

Obviously I did not get to see the way the service was conducted but from my perspective the car was returned to me clean and on-time. The bill was as indicated when the car was booked in.

Service

Work carried out on time and kept well informed.

Service

service to the car was satisfactory however when washed the windows were smeary which in low sunshine caused slight visibility issue

Service

Always excellent on each visit

Service

They did everything well but I was annoyed I had to pay more than advised.I would have gone elsewhere had I known.

Service

It took a number of calls between Barons Hindhead and Barons Farnborough to get this sorted out

Service

Great overall, not 5 stars and had an issue paying with credit on account and a follow up call regarding non payment

Service

Reception staff were very helpful while I waited for the car (they turned off the music and put me in s quiet area so that I could take an important work call). Car service was without fuss and car was cleaned.

Service

Accommodating and nice environment to wait. Location drop off at sales.

Service

First call service from L. Thomas, very competent to work with customers because she understands customers and the expectations of a good service.

Service

Work carried out on suspension without charge (however cost of replacing brake pads/discs quite high).

Service

Were able to book me in at every short notice. Great welcome from the front desk staff. I was seen within minutes by my service contact. Only downside was having to leave the car the entire day but it was a short notice brake fluid service.

Service

all interactions expertly handled and the timing was perfect.

Service

Great service - a little bit expensive

Service

See above. plus nice surroundings.

Service

15 minute wait to drop off and pick up the car when the service centre reception did not appear to be particular busy at both times

Service

Because of the level of service and customer relations.

Service

I was told I needed a new tyre, as a screw was found. I asked for a quote for a new tyre but was far too expensive. My tyre fitter removed the screw which had not punctured the tyre, so a new tyre was not required. Why couldn't this have been done?

Service

When realised problem fixed it

Service

They collected and delivered my car for service .

Service

Car pickup and drop off for service, no hassle

Service

Some issues with the suspension and drivers seat were incorrectly reported and diagnosed in the first instance. After discussion with the Service Manager and senior technician a plan was agreed and carried out in a professional and efficient manner.

Service

Quick service and good communication

Service

Dirty footprints left in the car.

Service

Service completed as arranged and on time

Service

Friendly, courteous and customer is at the centre of the business.

Service

Because Mike Helps is excellent at managing everything my car needs and he clearly has a good team backing him up doing all the work.

Service

As above. The work is always to a high standard

Service

As above

Service

Graham from the service department was extremely polite and friendly, he helped me with any queries I had and ensured my card service was completed on time.

Service

car left. Picked up at my convenience. Nice touch with valet service.

Service

very smooth efficient service from start to finish

Service

Maddy covered everything.

Service

you did what was requested.

Service

Quick, flexible and convenient.

Service

Apart from the general quality of the service, I was particularly grateful that they oftered to shuffle times so I was able to be out by lunchtime, instead of leaving it there all day

Service

Issue with tyre wear wasn't really well explained, further research shows likely cause to be under inflation. So obviously something I can solve by myself anyway.

Service

I previously visited this aftercare centre 6 months ago with the same issue and it was never resolved. This time around the problem was found and reaolved quickly.

Service

I thought the service clean would involve vacuuming the rear footwells and boot. But obviously not. My misunderstanding.

Service

Friendly. Personable. We like good customer service. Could be better in attention to detail at times.

Service

AS ABOVE

Service

Minimal effort

Service

Efficient and pleasant reception. Job completed on schedule. No further alerts as yet.

Service

Customer service and faultless service work

Service

I had no issues with my visit.Mot squeezed in at late notice.Valeted car on collection.

Service

I never have any problems with BMW Farnbourgh. Maddie is always excellent and the staff on the welcome desk are always very polite.

Service

The Service Advisor Craig was knowledgeable, told me what the issue was and how it would be rectified, and kept me fully informed throughout. All of the staff I met were very professional and helpful.

Service

Excellent all round from booking to cleanliness of returned car.

Service

Could have been better informed had to chase for an update

Service

It was a straightforward service, with no issues of concern

Service

Although car had been cleaned, the front end had been splashed with water somehow before being delivered back - the windscreen was splattered

Service

Please see comments above.

Service

This would have been a five star but for the telephone service. I could not get through when I wanted to ask a question.

Service

I have great pride in my 5 series and feel confident that it is cared for to the highest standard

Service

Booking process poor. No courtesy car for over a month, even though brake pad warning display was on. Could do same day collection and drop off to my home. 2 days prior to it going in, was told it would be a 2 day service. And still no courtesy car.

Service

Customer service has in the past been excellent but this time was greatly lacking

Service

Usually I am advised when MOT and/or service is due - did not happenDuring the service/MOT I was not advised of the progress, chased and advised that the car would not be ready until 17:30.Previously excellent service from Barons - not this time

Service

pre appointment communication was a bit messed up - times/costs etc - but rather than make any issue of it the team got it all sorted there and then

Service

Kept informed

Service

Efficient service from a single point of contact within the dealership throughout the visit and able to respond to my questions. The recent improvements to the service reception area are appreciated as it was overdue.

Service

The car was serviced and had its MOT carried out in good time. It was very useful to be advised what state the tyres and brakes were in.

Service

Friendly service and useful information about the car status provided on collection.

Service

I booked the car in for a service on 30 Aug,which was confirmed by e mail for 17 Sept. On the day I contacted Barons and was told the booking wasn't recognised on their system. After a long phone call & e mails, Maddie Smart sorted out the problem.

Service

1) courtesy car was manual I drive automatic2) received curt text advising I should have put petrol in car, I simply didn’t know this as not advised at time of booking or picking up3) Told body shop would phone later in week still not heard 10 days

Service

Good service - delivered on time - but a bit expensive

Service

Everything was explained to me clearly

Service

excellent service

Service

We had to wait for the car to be finished but were given a discount for our delay

Service

Eficent service

Service

Good and simple experience but very expensive and not good value

Service

Work carried out efficiently

Service

It was only for an MOT but it was very quick.

Service

After awful experiences at barons service in Ash Vale I was reluctant to go back. All I can say is I am so glad I did and was looked after a very lovely lady called Maddy, who went above and beyond.

Service

History with other BMW dealers

Service

The garage were happy to have my car the night before and then got the service done quickly and efficiently so I could have the car back to pick up my children

Service

We were told what would happen and what the timing would be and all worked as planned. We came back slightly early to the dealer and were offered a nice cup of coffee while we waited

Service

The staff were friendly and helpful, even though the main problem couldn't be resolved at the time of my visit

Service

I dropped my car off at 8.15am and had a coffee whilst I waited for a lift home.I was called later in the day to advise my car was ready, which I went and collected and was very happy with the FREE Wash & Vacuum carried out on my car.

Service

Did what was necessary in a timely manner

Service

Amazing staff who makes you feel welcome on arrival.

Service

Good

Service

The only problem was the length of time it took to get a car available to test drive

Sales
Thank you for giving us your comments, which will be really useful as part of our ongoing customer training programme. Regards, Mark Althorp, Head of Business.

Louis Hale was very professional, hard working and diligent and deserves recognition for the sale and good experience throughout the process.

Sales
Wonderful feedback which I have shared with Louis, thank you. Regards, Mark Althorp, Head of Business.

Excellent sales team

Sales
Thank you for taking the time to write in with your thoughts, much appreciated. Regards, Mark Althorp, Head of Business

Nick is a great salesman, very attentive and professional.

Sales
I appreciate you taking the time to write in, and I have passed your comments onto Nick with thanks. I hope that you are enjoying your new BMW, and thank you for your business. Regards, Mark Althorp, Head of Business.

Nick Dempsey was very helpful throughout the process

Sales
I thoroughly enjoyed reading your wonderful comments which I have shared with Nick Dempsey. Thank you for taking the time to write in and I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

From placing the order to the actual delivery, I was kept informed of progress at regular intervals. The whole process was very streamlined and they did what they said they would do!

Sales
Thank you for giving us your fabulous comments which will be really useful as part of our ongoing customer training programme, and I will share your thoughts with the team here at Barons Farnborough. Regards, Mark Althorp, Head of Business.

Looked after very well by Richard Thorne

Sales
Yet again, thank you for your continued support of our business, it is much appreciated. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

Everything was on time.

Sales
Superb feedback, thank you. Regards, Mark Althorp, Head of Business.

As stated in earlier responses the whole experience from walking into the showroom to driving my new car away was memorable. No hard sale, customer focused and professional. The final act of the unveiling ceremony was a lovely touch.

Sales
Fabulous feedback, and I am glad that we were able to assist in making the handover so special. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

I have rated 5 stars here due to the fact the sales executive, Louis at Barons Farnborough, fully understood what I was looking for in my new car and must have spent hours going through the products on offer with me as well as being very professional

Sales
I appreciate you taking the time to write in, and I have passed your comments onto Louis with thanks. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

The whole process from first enquiry to collection day was first class

Sales
Great feedback, thank you. Regards, Mark Althorp, Head of Business.

The reason I have marked this down is due to the month delay of the car (as mentioned above) - I do however understand this was not down to Barons

Sales
Thank you for your feedback, and I apologise for the delay in your new car being delivered. Unfortunately, this does happen on occasion and can be for a variety of reasons and we appreciate your understanding and hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business

Painless

Sales
Lovely feedback, thank you. Regards, Mark Althorp, Head of Business.

James Lewis provided a very good level of service

Sales
Yet again, thank you for your continued support of our business, it is much appreciated. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

We had no cause for complaint in any area.

Sales
Thank you for taking the time to write in following your recent purchase, it is much appreciated. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

All went extremely smoothly and we had our new car within a couple of weeks - it was great!

Sales
I really do appreciate your kind feedback, thank you. Regards, Mark Althorp, Head of Business

The process was dealt with superbly, very helpful and kept us informed.

Sales
Wonderful feedback, thank you. Regards, Mark Althorp, Head of Business.

Good service however, would have been 5 stars if more information on the delivery of my new car was more accurate to facilitate the handback of my previous vehicle. I was informed that the vehicle had shipped but no estimation on delivery.

Sales
Thank you for your feedback, and I apologise for the delay in your new car being delivered. Unfortunately, this does happen on occasion and can be for a variety of reasons and we appreciate your understanding and hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business

Personal service and flexibility.

Sales
I really do appreciate your kind feedback, thank you. Regards, Mark Althorp, Head of Business

Very attentive and accommodating

Sales
I really do appreciate your kind feedback, thank you. Regards, Mark Althorp, Head of Business

Although it took some time to arrive I was kept informed of progress and Barons worked with me to get the collection date agreed

Sales
Thank you for taking the time to write in with your lovely feedback which I have shared with the team here at Barons Farnborough. Regards, Mark Althorp, Head of Business

I am 100% satisfied with the service i received from this dealership (Barons Farnborough) hence why i have returned to them for 3rd time to purchase my new car, even though i live in Oxford.

Sales
Thank you for giving us your comments, which will be really useful as part of our ongoing customer training programme. Regards, Mark Althorp, Head of Business.

I have bought cars through this dealership for many years and have always found the sales team to be totally professional and efficient.

Sales
Superb feedback, thank you. Regards, Mark Althorp, Head of Business.

Car was a bit later arriving than I thought and there was an issue with the original colour chosen. I had to change to black as the mineral grey had been sold. Disappointing.

Sales
Thank you for giving us your comments, which will be really useful as part of our ongoing customer training programme. Unfortunately, delays do occur in production for a variety of reasons and we fully appreciate your co-operation in this matter. Regards, Mark Althorp, Head of Business.

Fantastic deal that I was taken through with a well informed sales person. Freddie Staines was excellent on how he explained the finance and options.

Sales
I appreciate you taking the time to write in, and I have passed your comments onto Freddie with thanks. I hope that you are enjoying your new BMW. Regards, Mark Althorp, Head of Business.

Kept me up to date and informed.

Sales

Kerry and Neil were extremely helpful throughout with excellent communication.

Sales
Thank you for taking the time to write in with your lovely feedback which I have shared with the team here at Barons Farnborough. Regards, Mark Althorp, Head of Business

Good sales man and business manager

Sales

They took care of everything and friendly

Sales

Clean, quick easy hand over

Sales

Spot on service in every respect of part exchanging and collecting my new car

Sales

The sales team and the car itself are fantastic. The only slight draw back was the presentation of the car. When I got home I discovered some of the transportation tape hadn’t been removed

Sales

Great personal service - first time I have owned a new car

Sales

Nothing to much for the team. Spot on

Sales

excellent the advice and co ordination from reception staff to sales team (Freddie) and collecting my new car

Sales

Barons listened to what i wanted and researched and offered me a car based on my specifications. They understood me as a customer and did all they could to ensure they found me the right car.