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About Barons Farnborough

We maintain the highest possible standards at all times, whether you are new or existing customer.

Meet the team

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Dan Leeds

Head of Business

Mark Lewis

General Sales Manager

Tiffany King

Business Manager

Neil Fradgley

Business Manager

Nikki Hall

Retention Specialist

Brogan Fielden

Retention Specialist

Nick Dempsey

New Car Sales Executive

Freddie Staines

New Car Sales Executive & Motability Specialist

George Gill

New Car Sales Executive

Lee Mackel

New Car Sales Executive & Motability Specialist

Louis Hale

New Car Sales Executive & Motability Specialist

Tom Dodd

Used Car Sales Executive

Richard Thorne

Used Car Sales Executive

Sam Webber

Used Car Sales Executive

Barry Hayward

Used Car Sales Executive

Kenny Parker

New Car Sales Administrator

Nicky Judd

Used Car Sales Administrator

David Morris

Sales Co-ordinator

Jade McArthur

Reception Manager

Karen Budge

Receptionist

Samantha Lloyd

Receptionist

Sanchia Gallifent

Receptionist

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Despite a few issues in the past, Barons have really improved over the past couple of years after you get past the call centre

Service

The car was ready to pick up in a immaculate condition after Kerry getting the car ready on a very tight turn around. Kerry was very helpful and even after the pick up we had a few issues with a door which she kindly sorted when it was an after sales

Service

When making the booking I asked whether appointment was at Farnborough or Ash Vale and was told explicitly Farnborough by the agent. When arriving at the showroom I was told by reception staff call staff often make that mistake and it was Ash Vale.

Service

Lee Mackel was excellent as where his colleagues

Service

It gave me no problems

Service

Top class service , communications and professional behaviour

Service

Service was easy to arrange and both the drop-off and pick-up very efficient

Service

Professional and friendly service manager

Service

they were slow to bring come out and see me on arrival and were expecting me to wait around but I had already said I would not stay. I preferred the show room last time.

Service

The driver side heating seat stopped working after the car service and I'm now being told to pay £160 + to fix. It was working perfectly ok before the service!

Service

Excellent customer service and the warranty work on my vehicle was completed to my satisfaction against a sensible timescale. Provision of a courtesy car was also very useful. I was kept fully up to date during the work.

Service

All my questions were answered and the car was handed back in a good clean condition and explanation of all my questions .

Service

Very good service, car cleaned and good communications throughout the process

Service

Quick and easy

Service

No issues car sorted on time

Service

ready in the time they said

Service

No problem at the service centre but trying to contact it by phone was a problem and when I eventually got through I was held on hold for a long period of time.

Service

I was particularly impressed with the video they provided showing me what had been done to the car. Very helpful to a widow who always left everything to do with the car to her husband.

Service

Excellent service, everything was explained in detail.

Service

Serviced on time at reasonable cost. Clear explanation of status and potential future warnings.

Service

Easy to book in and collect as I only work 200 metres away!

Service

Staf are friendly and competent

Service

Had the car for 9 days to fix the headliner and heater box - far too long, no courtesy car for several days leaving us without a car and/or reliant on son for transport.

Service

Serviced my car ahead of scheduled time. Car cleaned and comprehensive detailed summary of worked completed.

Service

My second appointment was dealt with extremely well by the young lady on reception.

Service

Booked car in for basic oil change. Technician broke oil filter housing and then I had 4 days of negotiations as the dealership expected me to claim for this on my extended warranty. Not going to happen. In the end sense was seen and it was covered.

Service

All work was completed and ready when promised. Really liked that the staff person was honest and gave a helpful assessment of vehicle, and what we need to look at next time.

Service

surely obvious!

Service

Very satisfied with the effort and the time taken to remedy the issues under warranty

Service

Barons deserved my business. It was between Hook BMW or Barons - Kerry was fantastic - proactive from the start, and in the end the two deals were almost exactly the same. Although I had bought an M3 from Hook, Kerry deserved the business.

Service

For the reasons above. I would give a 4* for the way the engineer sorted out a new tyre so the car could pass the MOT.

Service

Easy to contact and very helpful.

Service

I have always had very good service from all staff at Barons

Service

Prompt attention by the Service Engineer.

Service

Everything as expected

Service

Bluetooth settings had changed albeit I was assured this was not part of the service. I know what I found so Unless you have a ghost that does it.........

Service

As I have written before, every one and everything thing about my visit to Barons was just right.

Service

This is due to the ongoing issue about service records, mainly!

Service

Much improved from my last experience, good communication and service

Service

Car collected and delivered on time.

Service

Wish they wouldn't move the seat in every direction possible when only moving the vehicle a very short distance

Service

Communication great.

Service

Prompt and polite. Informative. BUT My issue was that the car locked me in with no manual intervention. This must surely be a high risk problem that requires urgent attention yet I did not feel that this would be the case!!!!

Service

Fixed the lights successfully

Service

Everything carried out to a high standard and great service from the team at Barons

Service

Friendly staff and a good service always given.

Service

They take the time to explain everything to you, and they are great people to do business with

Service

Problem isn't fixed and will require further work to rectify it

Service

Did everything requested

Service

The service itself was fine but I was told it would take 90 mins so planned my work day around this. However, it took circa 140 mins . Also, i was given a rating of amber on all 4 tyres but was then told that it was fine and not to worry

Service

After the service was completed I did have to wait quite a long time while I assume paperwork was finished

Service

Very easy to organise and I could work at the reception centre while I waited.

Service

Very helpful whenever I call, from the receptionist to the workshop everyone does whatever is needed to help.

Service

easy and helpful booking friendly staff I liked the briefing before and after I liked the car being given back clean - thank you!

Service

Lady was lovely.

Service

Really deserve a 6 star... Even the reception staff are brilliant.. Warm and welcoming.. loved it..

Service

Again, a lack of good customer service skills.

Service

See above: Online booking system is hopelessly inefficient and disconnected from the BMW service team. The online system is for BMW's benefit and not your customers. It takes 7 days to get a common item like a shock absorber!

Service

Efficient

Service

Professional and friendly.

Service

Polite and efficient

Service

Good atmosphere and friendly helpful people

Service

Excellent service in all respects

Service

The car was ok

Service

I had the phone put down on me one evening when I was speaking to one of your advisors about booking my car in for a service mot and recall for no reason I think this is because it was getting late I'm the day and when I rang back up again no one was

Service

Just worked.

Service

Always very polite and accommodating

Service

As above comments, not the quality of service I had previously experienced from Barons.

Service

The basic problem of rattles with the car has not been solved. It it important to emphasise the staff are polite, welcoming and helpful.

Service

Service personnel are liars and cheats trying to con customers, and could do with some basic training in how to treat customers with respect, also.

Service

Was dealt with on time. Service manager D'Arcy Matthews was very helpful and also arranged a lift back to the office with another customer. Kept informed of progress. Car ready when arrived for pick up and dealt with quickly.

Service

Always endeavour to fit in my service to suit my schedule

Service

Lee was great

Service

Their process for handling a fault on a virtually brand new car was flawed and didn't make me feel like a customer who had just spent the best part of £40k with them.

Service

Advised clearly on what was included in service and price. Advised on need to replace brake pad and disks whist undertaking service and proceeded to complete work once authorised.

Service

The car had an MOT and it passed

Service

Moved over from Sytner, who were very disappointing. So far very happy with Barons. Major service booked later this week, fingers crossed.

Service

I would've given a higher rating but found the parking brake switch broken after the car was returned.

Service

Customer focus

Service

Very speedy

Service

Would have been 5 stars but the service contact seemed to be in a bad mood in the morning, but he was perfectly fine when picking up the car

Service

It was only an MOT, but it was carried out efficiently and with courtesy by a very pleasant technician in a pleasant environment and on time.

Service

Quality of service

Service

My last visit was fine, but over all the years I have been using them the admin has been a bit hit and miss. I am concerned about the 'optional' vehicle inspection that if I don't take it I will continue to get a Service Due message. Is this new?

Service

No issues, Work was done as promised, and took the allotted time.

Service

The original oil level correction wasn't checked properly, requiring another visit.

Service

You used to give me free customer transfer as a service to customers. As single retired woman I need this and it would be nice to continue free at your discretion. Companies can pay!

Service

The car service itself was carried out without issue and the staff I dealt with were all friendly, but read below...

Service

I thought the CitNow video was great and they did the service really quickly

Service

I love working with Barons and have never had a bad experience with any member of staff there. Keep it up!

Service

Louis Hale was brilliant and really helpful.

Sales

Freddie the sales manager we dealt with was helpful and thorough in his explanation of what was available. Only criticism is the economy of the vehicle is falling well short of the figure he indicated we should achieve. Hopefully this will improve.

Sales

Louis was great, however had an a problem Christmas Eve and received no help or support

Sales

Best experience I have had to date with a bmw centre head and shoulders above previous experiences

Sales

Faultless

Sales

Excellent service overall

Sales

Lovely welcoming environment, great service, and I felt I got a good deal

Sales

Lee did a grand job.

Sales

The salesman Richard was so interested in us and what we wanted, he was exceptional.

Sales

Wasn't pushy

Sales

Freddie and the team always look after me

Sales

Realised I could have got a slightly better deal elsewhere. No gift on collection.

Sales

Very happy with the delivery of a new car, including the disposal of my old car

Sales

No issues at all with the purchase and delivery of the new vehicle. HOWEVER I would like to have the opportunity to complete a survey regarding the hand back of the previous vehicle. This was not up to BMW standards.

Sales

Couldn't ask for anymore. Pleased with my car and the service was fantastic.

Sales

Faultless service

Sales

We were greeted by Reception with a warm and friendly face as soon as we entered the showroom and made to feel very much at home. Louis Hale was very accommodating and helpful from booking in the test drive, to making the purchase.

Sales

My car was delayed for a month due to no fault of Barons, the sales exec George kept me updated and I had a courtesy car until mine was ready.

Sales

Thought I had understood the deal and sorted with the salesman and then the waters were muddied by the business manager who caused some confusion.

Sales

The salesman was patient and helpful during the test drive and explained everything clearly. He didn't put any pressure on us to buy and explained the options.

Sales

The service we received from Lee Mackel And his colleagues was excellent from start to finish.

Sales

Friendly staff, no pressure and good deals done quickly